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Developed by Árvore, a Brazilian education technology company focused on digital reading solutions, the platform forms part of a wider suite of tools aimed at developing literacy and twenty-first century skills in primary and secondary education. It is delivered as part of Árvore's school subscription offering and is designed to complement the company's digital library by allowing pupils to move from reading to producing their own written work.

The tool provides a guided environment in which students can plan, draft and publish texts, with structures intended to support narrative writing, storytelling and other forms of composition used within the curriculum. Teachers can use the platform to set writing activities, review pupil submissions and monitor progress as part of literacy programmes.

The service is provided in Portuguese and is aimed primarily at schools in Brazil, where it is used alongside the broader Árvore reading platform within classroom and home learning contexts.